Elon Musk Quietly Launches New Company in Texas

Elon Musk, the world’s richest person and a prominent political figure, appears to be expanding his business empire with the incorporation of a new company in Texas. According to recent business filings reviewed by Newsweek, Musk’s latest venture, Thriving Capital Ventures, LLC, was registered on May 9, 2025.

The filings list Musk, along with two other individuals, as managers of the company. However, the purpose of the new company remains unclear, and Newsweek could not confirm whether the registration was entirely legitimate or if it had been filed fraudulently.

Musk’s decision to incorporate Thriving Capital Ventures comes at a pivotal moment in his career. The tech mogul, known for his leadership of Tesla, SpaceX, and other innovative companies, has recently taken a step back from his political involvement after serving as an advisor to President Donald Trump and leading the Department of Government Efficiency (DOGE).

Musk publicly stated that he planned to reduce his political engagement, remarking that he had “done enough” and intended to focus more on his business ventures.

This pivot away from politics has raised questions about what Musk’s new company will focus on, with many speculating that it could be a new initiative that will make a significant impact on his existing business empire or introduce a new area of innovation.

Yair Cohen, a UK-based lawyer specializing in internet law, suggested that the creation of Thriving Capital Ventures signals that Musk is preparing for something much larger.

Cohen noted that Musk often keeps his plans under wraps until he’s ready to make a big announcement, citing his previous efforts with the creation of X Holdings before acquiring Twitter and his quieter approach with xAI and The Boring Company.

“Musk tends to keep things under wraps until he's ready to make a splash, probably to avoid too much speculation or give himself room to pivot if needed,” Cohen said.

The business filings show that the other two individuals listed as managers of the company are Dr. Omar N. Alsewaidi, based in Oakville, Ontario, Canada, and Essam M. Aboud, based in São Paulo, Brazil.

Cohen pointed out that the involvement of international partners could suggest that Musk’s new company is looking to operate on a global scale. Musk has previously worked with international partners for his ventures, such as with Gigafactories in China and Germany and attracting overseas investment for xAI.

This international involvement could indicate that Musk is planning a business initiative that extends beyond the United States, but further details remain speculative.

Thriving Capital Ventures is registered at a private office block in northeast Dallas, Texas, close to the George W. Bush Presidential Center. The building offers both physical office space and virtual office options, although it is unclear whether Musk’s new company is using the space physically or virtually.

The office is strategically located in a growing area of Texas, providing access to a strong business infrastructure. The registered address of the company is around nine hours away from Starbase, Musk’s recently established location in South Texas, where SpaceX and other Musk companies are based.

Musk’s move to incorporate a new company in Texas comes after several high-profile business initiatives in the state. Notably, Musk is building a corporate campus in Bastrop, Texas, located just outside Austin, which will house several of his companies, including X, The Boring Company, and SpaceX facilities.

The approval of Starbase as a city in Cameron County, Texas, adds another layer to Musk’s expanding influence in the region. SpaceX and his other ventures are expected to play a significant role in transforming the area into a hub for cutting-edge technology and space exploration.

While the details of Thriving Capital Ventures remain scarce, the formation of the company suggests that Musk may be looking to capitalize on new business opportunities or expand his influence in industries beyond his current focus.

Whether this new venture will be an extension of Musk’s existing companies or a completely new project is still unknown, but the secrecy surrounding the company’s purpose aligns with Musk’s tendency to make strategic moves behind the scenes before unveiling them to the public.

In conclusion, the formation of Thriving Capital Ventures signals that Elon Musk may be preparing for something big. His pivot away from politics and return to business could lead to new ventures that capitalize on his entrepreneurial skills and global connections.

While the specifics of the company’s mission are unclear, Musk’s track record of disruptive innovation suggests that whatever he’s planning could be significant, both for his business empire and the industries he’s involved in. The world will be watching closely to see what Musk’s next move will be as he continues to shape the future of technology and space exploration.